Jul 26, 2021
Financial advisors, marketers and other businesses have used email marketing to attract clients for decades.
But when social media came around, self-proclaimed experts started announcing the death of email marketing.
So should you start dancing on TikTok instead? Or is email marketing still an effective marketing...
Jul 19, 2021
Most advisors think succeeding in financial services is all about getting the right certifications, meeting the right people and doing good work for your clients.
But in reality, some advisors struggle to build a sustainable business for decades while others break six figures in a few years.
The difference between...
Jul 12, 2021
Some prospects show up to the first meeting ready to hire you as their new financial advisor. They already trust you, know you’re competent and want to get started right away.
But most prospective clients aren’t like that. They have questions, objections and resistance.
To win skeptical prospects as clients, you...
Jul 5, 2021
Most financial advisors fail with the same marketing strategies. They hound prospects on LinkedIn, collect business cards at networking events and analyze the stock market in their newsletter.
That’s why most financial advisors look like empty suits to prospective clients. They have no idea who to trust.
But...